Type of event:
Art Show, Product Expose, Promotional Party
June 21st - July 19th
400 patrons per event
Another word for this type of event is "Style-Whoring Ego Bacchanaal," and when they say "patrons" they mean "johns."
Dates/ Hours of event:
June 19th, June 20th: Press Day & Pre-Opening for Bike buyers
June 21st : Exhibit Opening/ After Party 7-12am
June 28th : Flatland BMX & Fix Gear Showcase by Pro Rider Jesse Puente &
Kio. Special musical guest Lou Dog on Drums and MC Elay Kauhe 7-12am.
July 4th : “Firecracker Ride” feat. Critical Mass Bicycle Group Ride & Movie,
including Midnight Riders Art Auction for Aids 7-12am.
July 12th Bike Company & Sponsor Vendor Sales/ Promotion Day
July 19th : Exhibit Closing/ After Party “Bike Fellowship Party Jam & Photo
J. Swift, Owner, The Underground Agency, [deleted],
Bikestyler Customs by Toons debuts a creative collection of art enhanced
custom bicycles and all related items. Bikestyler transforms bicycles into one-ofa-
kind works of functional art. The show will feature 25 Bikestyler creations;
works on canvass, and fully customized bicycle helmets. Entertainment will be
provided by LA-based DJ..s, musicians, and filmmakers.
Okay, who is Toons, and what qualifies him to paint on bikes?
art to create exciting graphic and conceptual designs. Toons' boundless artistic
vision allows him to see the world as his canvass. For this reason his bold
designs can be found on surfaces of all kinds along with products he embraces
with a personal passion. Reflecting a bold and fearless style cultivated on the
streets painting massive murals with American collectives TCB and ICU, Toons
art is reaching an ever-widening audience through his association with supportive
sponsors and his involvement with art-based organizations. His talents have led
to impressive assignments such as curator for the Academy of Arts in Germany,
and the European art collective Live Demo.
I see. Thank heavens Toons has deigned to visit the world of cycling and scribble all over our bicycles. I wonder what lifestyle sport he'll bless next. Maybe he can go paint on some golf clubs.
Toons has extensive experience as creative consultant for companies looking to
appeal to the highly critical urban market. Companies including Puma, Levi,
Priority Records, Showtime, X-Box, and recent clients Boost Mobile, Pepsi, and
LA Ink have relied on Toons' ability to capture the essence of their products, and
convey a creative message to the marketplace. To keep sharp in the streets,
Toons can frequently be found painting live at art exhibits, murals, nightclubs, car
shows, and other showcases dedicated to authentic art and culture.
Good, so he's done fleecing the entertainment, telecommunications, and food and beverage industries, so now he's coming to shake down the bicycle industry. Will it be stupid enough to fall under Toons' spell too? I'm glad he's out there keeping sharp by painting live at "showcases dedicated to authentic art and culture." Maybe one day you'll see him with an easel at an alleycat or something. If you do, please kick it over for me.
Your company will have the option to place your logo on featured Bikestyler
Custom Bicycles, displays, wall paintings, our limited edition laminated bicycle
spoke cards announcing the event, the Festival Banner, Festival Poster, and
Commerative Art Show t-shirt. Bikestyler Customs will produce a complete
electronic media kit including an event invitation, email blasts, Internet blog, and
Sponsorship includes insertion in full publicity package by gallery and private
publicity firm. Promotion will go to art, fashion, sports, youth, design, advertising,
film, production and print/TV media. We will also mail to sponsor's mailing lists.
fully designed bike, corresponding wall display, an original Toons One designed
accessory package (bike gear), coordinating designer fashion package that
includes outfit of sponsor's choice.
Top Gear Unlimited Sponsorship also offers placement of company banner at all
events, Logo on 300 limited edition laminated bicycle spoke cards.
Logo on event banner, 300 art show t-shirts, 300 event posters, 10,000 art show
flyer, electronic event invitation, email blast and video blog.
Toons will integrate your company name and logo into the art installation via a
fully designed bike, and corresponding designer fashion package that includes
outfit of sponsor's choice.
The Strictly Styling Sponsorship also offers placement of company name and
logo on 300 limited edition laminated bicycle spoke cards, Logo on all event
banners, 300 art show t-shirts, 300 event posters, 10,000 art show flyers,
electronic event invitation, email blast and video blog.
Level Three: Cold Cruising $3,500
Toons will integrate your company name and logo into the art installation in the
Styled Parts display featuring Bikestyler Custom designed frames, parts, and
The Cold Cruising Sponsorship also offers placement of company name and logo
on 10,000 art show flyers, 300 event posters, electronic event invitation, email
blast and video blog.
***We are open to entertaining other gracious offers from sponsors so please
contact us with questions, suggestions, ideas, etc. Join in the fun today!
Targeted Sponsors (partial list):
Wow, that sure was a lot of words. Just in case you're not sold yet, though, here are a few examples of Toons' work:
By the way, did I mention I'm purchasing the $10,000 "Level One: Top Gear Unlimited" sponsorship package? Yeah, I want my logo on the art bike with the threaded-to-threadless adapter and the misaligned anodized purple brake pad which has already nicely marred the powdercoated non-machined rim. I'm getting the sense that while Toons may be quite marketing-savvy he doesn't pay much attention to detail. You know, the Mutant stem came in a quill version too. What's the matter, was the buy-it-now on eBay too high? I wonder if, for an additional five bucks, Toons could be bothered to remove that NOS Michelin and put it back on with the label aligned with the valve stem for me.
This is obviously a work-in-progress, and it's a promising one. In fact, it promises to be an affront to at least two types of bicycle. I've always wanted to see what the result would be if a fixed-gear freestyle bike and a hybrid mated. Here it is--though something tells me when they hooked up the sex was not consentual.
"Whoa, sorry! This is a headshop. I was just looking for bike parts. What? These are bike parts?" I'm hoping these parts were made specially for Keith Richards' new fixed-gear, because he's the only person I could see riding something like this. Thank you, Toons, for painting our culture with the same crappy brush you've already used on sneakers, cars, album covers, energy drink cans, and whatever else you get paid to design. And thanks "Underground Agency" for the opportunity to be a part of it.